曾经国产第一的小米,怎样从行业领先者,成为国产手机追随者的?

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我们都知道小米能够在短短的九年里成长。雷军说,其中很大一部分是符合移动互联网浪潮的趋势。

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因此,小米可以在移动互联网的幌子下迅速成长,甚至曾一度在国内手机市场占有率第一,并成为第一批互联网手机领导者。

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然而,对于目前的小米来说,它已经失去了在国内手机市场的第一个位置。即便在今年第一季度,小米手机的销量也跌入市场前五。

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首先,也就是说,自小米开始以来,以荣耀为代表的一批互联网手机的崛起,已经影响了小米手机的地位。

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对于小米的互联网模型,它实际上是一个非常容易复制的模型。华为也在同一年看到了这一点,因此它独立走出了荣耀系列,奠定了这个互联网手机品牌的辉煌。

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荣耀之后,有许多互联网手机品牌,如360,Hammer,可口可乐,金立,Iviv等,虽然他们说有些手机品牌不再存在,但当时,他们确实能够使用小米手机。销售量和状态是一个非常大的挑战。

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因此,小米有很大的压力,自然很难坚持下去。

其次,对于小米手机,开发模式并没有改变。即使在九年过去之后,它也一直在做性价比。

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Still taking glory to compare, glory can only come back later, to achieve the corner of the counterattack, because in addition to polishing the price performance, glory in the technological innovation of mobile phones, also has a better and more avant-garde thinking.

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For example, glory 6Plus led the domestic mobile phone into the double-camera era, glory 8 led the domestic mobile phone into the glass fuselage era, glory magic opened the mobile phone artificial intelligence first and so on.

Not to mention that Huawei and OPPO VIVO have been continuously transformed and upgraded in technology and strategy over the years.

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As for Xiaomi, in the past two years, it seems that in addition to Xiaomi mix, there is no really amazing work.

On the other side of Huawei, there are Huawei P20, P30, OPPO has FindX, VIVO has vivo APEX and so on.

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From the recent Xiaomi new product line specifications, Xiaomi is clearly following other domestic mobile phone manufacturers.

Xiaomi mix series focuses on boutique business and black technology, tribute to Huawei's P series; Xiaomi's digital flagship is the main Android bucket machine, tribute to Huawei's Mate series; Xiaomi's CC series focuses on photography and fashion, tribute to OPPO and VIVO As for Redmi, it is sure to continue to glory with the old rivals.

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Therefore, Xiaomi eventually became a follower.

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